In 2021, Carnival Studio sought industry participation in an online Producer Survey to gain a greater understanding of attitudes, experiences and trends among Australian film and television producers concerning marketing. The impetus was to seek consensus on the challenges and solutions surrounding the asset capture during production.
We hope you find these results enlightening, and take away some of the shared experiences from leading film and television producers to apply in your own workflow and productions.
In response to the findings, WE have produced a no-nonsense guide to creating great key art INCLUDING INSIGHTS FROM LEADING ENTERTAINMENT PHOTOGRAPHERS